Top 3 Problems With Company Merch Stores

The Problems

SplashBrands was created with the purpose of solving the main issues online merch stores faced…

Large Minimum Order Quantities

Inventory Management

Long Lead

Times

No Inventory

No Minimums

48h Shipping

Most online company store providers fall short in at least two of these categories. If a store provider can operate without stocking up inventory, that usually means long shipping times because of the time it takes to source products from third party manufacturers or, in rare cases, process it themselves.

On the other hand, if fast delivery is an option, it likely comes with minimum order quantities on most products along with the headache and costs of managing inventory.

The Solution

With nearly 50 years of combined experience in the industry, our founders (Mike Standish and Elissa Turner) created SplashBrands to provide an online company store solution that could clear all three of these hurdles.

Over the past two years, we have invested a total of $3 million in software development and $2 million in our manufacturing facility.

This investment alongside Mike and Elissa’s expertise in the industry has lead to the creation of SplashBrands: the only employee store provider that can sell thousands of branded products with no minimums, no inventory, on demand with items shipped in 2 to 5 days. Here’s how we were able to make that happen.

1. Proprietary Workflow Software

The first step in creating this efficient system was developing software that integrates our database of branded merchandise with each department in our production facility. At a high level, the necessary processes involved include:

  • Efficiently picking blank merchandise and sending them to the correct departments for branding

  • Equipment that can scan a QR code and automatically pull up the pre-loaded print settings and logo file

  • Marrying items coming to the shipping department in the same order (e.g. an engraved tumblr and an embroidered hat that are a part of the same order)


Starting with the picking process, each blank item within our database is pre-loaded with the correct branding department (e.g. embroidery, screen printing, DTF, DTG, engraving, etc.). At the start of the process, for each department, our picking team prints off labels with QR codes for each item on order for each department:

Once the merchandise is picked, it is then sent to the respective departments, where equipment operators will scan QR code to pull up the design and print settings for any given product. Once decorated, the items are married back together using a zoning system, which assigns products within the same order to a specific zone, where they packaged. This process all takes in a few hours.

2. In-House Production Facility

This swift process of picking, branding, and shipping all in under 2 days would not be possible without our own manufacturing facility. Our facility is centrally located in Dallas, TX and is outfitted with industry leading technology worth over $2 million including…

  • ColDesi Direct-To-Film Printers

  • Epson Direct-To-Garment Printers

  • Tajima Embroidery Machines

  • ROQ NEXT Screen Printing Spyder

  • TYKMA CO2 and Fiber Engravers

  • Trotec CO2 Flat-Bed Engraver

  • Mimaki Flat-Bed UV Inkjet Printers

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  • Rev360 Cylinder UV-LED Inkjet Printers


Each piece of equipment is integrated with our proprietary workflow software, so designs for specific orders and merchandise can be loaded on to any machine by scanning a QR code on the picking label.

Having our own facility also helps ensure that every product shipped is consistently made with the highest quality for your employees. Visit our website for videos and more info on our facility.

3. Blank Inventory Management Software

Lastly, to ensure our customers don’t have to worry about managing their inventory, our software oversees blank inventory (i.e. a t-shirt without a logo on it yet) using a lean manufacturing process known as a pull system.

Every blank in the SplashBrands database has an associated minimum and maximum balance, which tells department managers (1) when we need to order more blanks and (2) up to how many should be ordered.

The software automatically issues a purchase order to the SplashBrands’ vendor and lets the receiving department know when the inventory should be arriving, so it can stowed in the correct picking zone.…

In addition to this, our [industry expert team members] have established strong relationships with some of the most reputable blank merchandise vendors including SanMar, JDS, Ariel, and others. Due to the longstanding relationships with our vendors, SplashBrands is able to procure inventory quickly [to ensure our customers always have their branded merchandise available on their.

Launch Your Store In Weeks

Whether you are a Fortune 500 organization or a nimble startup, we can create a custom online store for you.

If you are interested, we can create a free online store for you to see with your branded gear in one week. Just reach out to us splashbrands.com.